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Practical thinking on engineering, performance, SEO and product — from the DELLIUX team.

How to Add AI Features to Your Product Without Overengineering
Product

How to Add AI Features to Your Product Without Overengineering

A practical, no-hype guide for founders and product leads on how to add AI features to your product without a data science team, a runaway budget, or a hallucination problem.

8 min read
Monolith vs Microservices: What Startups Should Build First
Engineering

Monolith vs Microservices: What Startups Should Build First

Most startups get talked into microservices too early. Here's why a well-structured modular monolith is usually the right starting point, and the concrete signals that tell you it's time to split.

7 min read
When Bespoke Web Applications Are Worth Building
Engineering

When Bespoke Web Applications Are Worth Building

Not every business problem needs custom software. Here's how to tell when a bespoke web application will genuinely pay off, and when it won't.

10 min read
SaaS Product Development That Avoids Costly Rebuilds
Engineering

SaaS Product Development That Avoids Costly Rebuilds

How to approach SaaS product development so your first release proves the business case without forcing a costly rebuild once customers arrive.

9 min read
Startup MVP Development for a Better First Version
Engineering

Startup MVP Development for a Better First Version

How to approach startup MVP development so the first version tests your riskiest assumption instead of just shipping a smaller product.

8 min read
How to Validate a SaaS Idea Before You Build
Product

How to Validate a SaaS Idea Before You Build

A practical framework for founders to validate a SaaS idea before writing code, through discovery interviews, message testing and lightweight prototypes.

9 min read
How Much Does Bespoke Software Cost in the UK?
Engineering

How Much Does Bespoke Software Cost in the UK?

A practical breakdown of what actually drives bespoke software costs in the UK, from engagement models and scope to design, integrations and quality, plus how to budget without overpaying or under-scoping.

8 min read
React Native vs Native: How We Choose in 2026
Mobile

React Native vs Native: How We Choose in 2026

React Native vs native isn't a religion, it's a framework - here's how we decide which one actually fits your product, budget and timeline.

7 min read
Prototyping Before Production: The Cheapest Way to Be Wrong
Product

Prototyping Before Production: The Cheapest Way to Be Wrong

Software prototyping lets you be wrong cheaply, before a single line of production code exists. Here's what's worth prototyping and how to test it properly.

7 min read

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